According to Roy H. Williams, the “Wizard of Ads” advertising isn’t working as well as it did a few years ago. Williams points out that advertising executives in all forms of traditional media including television, radio and print admit to the decline in their advertising results. The belief (which Williams says he has proven) is [...]

I hope not! But it sure feels like it at times. It seems every email I open, every newsletter I read is pushing video. Download your free video here… Only $X for this great video series… Use video to draw traffic to your website! It really gets annoying. Don’t get me wrong. I love SHORT [...]